Customer engagement is a key asset in retail, from shopping centres to high streets. Leveraging footfall traffic to understanding more about your customers is an opportunity to convert visitors into customers.

Free WiFi empowers your customers to explore further and to make purchase decisions. Utilising online tools such as WhatsApp enables your customers to become brand ambassadors creating excitement around products and services.

Providing Instore WiFi, data gathered can be used to measure questions like average dwell time, who are the customers, how often do they visit and which zones are visited freqently. All of which WiFi Analytics is used to get a deeper understanding for a metric for instore marketing initiatives.

Customer engagement can combine the online and in store experience by creating valuable insight for use in marketing initiatives. Captured and detected data relating to customers and visitors as part of their visit can help to enhance engagement and nurture loyalty.

Find out more about how WiFi can keep improve the shopping experience and provide actionable insight.

Brand & Product Ambassador

Guest WiFi with built in marketing! Our WiFi Analytics reveal actionable insights that can be leveraged to engage with guests, both during and after their visit.

Emailing marketing as an engagement tool can be combined with other marketing initiatives resulting in more effective campaigns using data identifying demographics and visit info as well as contact details behind the technical data.

Valuable data captured and detected from the Captive Portal as part of the initial login process as well as data detected automatically can help to identify categories of guests and visitors and allow for focus and targeted marketing campaigns.

Increase Customer Loyalty

Combining and continuing the online experience in store can be a great way to increase customer engagement and increase conversion.

Utilsing Visitor WiFi to identify and measure customers coming into your store or venue as unique individuals and entities. Along with other analysed data, frequency of repeat visits can be illustrated on our Client Dashboard to show how much Loyalty you are achieving as a result of combined marketing initiatives or indeed changes at the store or venue level.

Customer Engagement

Analysed data from customers who visit your stores and venues can provide the perfect understanding as to customer behaviour on any given hour, day or month or year. Combined with a method of communication, an ideal long term method of permission based contact database can be generated. The benefit to the client will be actionable insights based on any of the raw data collected analysed.

Freedom Hotspot’s approach to both initiating engagement channels as well as measuring existing approaches is customisable with client requirements at both a per store or group level.

Vendor Agnostic

Freedom Hotspot Customer WiFi adapts to your key investment choices infrastructure. With our WiFi vendor integrations and on-boarding gateway, Customer WiFi services can be delivered on almost any new or existing commercial or enterprise grade WLAN infrastructure including Ruckus, Meraki, Aruba as well as our own APs.

Seamless Login

Analysed data from customers who visit your stores and venues can provide the perfect understanding as to customer behaviour on any given hour, day or month or year. Combined with a method of communication, an ideal long term method of permission based contact database can be generated. The benefit to the client will be actionable insights based on any of the raw data collected analysed.

Freedom Hotspot’s approach to both initiating engagement channels as well as measuring existing approaches is customisable with client requirements at both a per store or group level.

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